1. |
Did you get a pay rise last year?
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Number of participants: 77
53 (68.8%): yes
24 (31.2%): no
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2. |
How often do you use the product XY?
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Number of participants: 74
25 (33.8%): daily
24 (32.4%): weekly
12 (16.2%): monthly
3 (4.1%): yearly
10 (13.5%): never
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3. |
Which cities have you already visited?
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Number of participants: 75
46 (61.3%): New York
33 (44.0%): Paris
25 (33.3%): London
17 (22.7%): Hong Kong
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4. |
Please rank the following brands according to sympathy:
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1 = most likable, 5 = most dislikable |
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Number of participants: 79
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5. |
...or let your participants decide between two poles...
What is more important to you?
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Number of participants: 73
0 = leisure 100 = money
Arithmetic average: 61.97
Mean absolute deviation: 22.25
Standard deviation: 27.76
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6. |
What is more important to you?
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Number of participants: 81
left |
1. column (1) | 2. column (2) | 3. column (3) | 4. column (4) | 5. column (5) | 6. column (6) | 7. column (7) |
right |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
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Ø |
± |
rest |
14x |
18.18 |
12x |
15.58 |
7x |
9.09 |
18x |
23.38 |
10x |
12.99 |
5x |
6.49 |
11x |
14.29 |
sport |
3.74 |
2.00 |
family |
14x |
17.95 |
10x |
12.82 |
16x |
20.51 |
16x |
20.51 |
8x |
10.26 |
4x |
5.13 |
10x |
12.82 |
career |
3.59 |
1.92 |
leisure |
8x |
10.67 |
4x |
5.33 |
10x |
13.33 |
20x |
26.67 |
15x |
20.00 |
6x |
8.00 |
12x |
16.00 |
money |
4.28 |
1.80 |
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7. |
How satisfied are you with the following items?
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Number of participants: 79
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
price |
18x |
23.68 |
9x |
11.84 |
9x |
11.84 |
13x |
17.11 |
10x |
13.16 |
11x |
14.47 |
6x |
3.30 |
1.81 |
quality |
13x |
17.33 |
9x |
12.00 |
7x |
9.33 |
16x |
21.33 |
13x |
17.33 |
11x |
14.67 |
6x |
3.58 |
1.74 |
documentation |
12x |
15.58 |
10x |
12.99 |
8x |
10.39 |
16x |
20.78 |
12x |
15.58 |
10x |
12.99 |
9x |
3.53 |
1.70 |
customer service |
12x |
16.22 |
5x |
6.76 |
12x |
16.22 |
13x |
17.57 |
8x |
10.81 |
16x |
21.62 |
8x |
3.73 |
1.78 |
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8. |
How satisfied are you with the following items and how important are they to you?
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Number of participants: 79
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
w |
price |
16x |
21.33 |
12x |
16.00 |
5x |
6.67 |
5x |
6.67 |
11x |
14.67 |
15x |
20.00 |
11x |
3.44 |
1.98 |
49% |
quality |
14x |
18.92 |
9x |
12.16 |
5x |
6.76 |
10x |
13.51 |
11x |
14.86 |
16x |
21.62 |
9x |
3.66 |
1.91 |
51% |
documentation |
15x |
21.43 |
2x |
2.86 |
6x |
8.57 |
11x |
15.71 |
13x |
18.57 |
13x |
18.57 |
10x |
3.73 |
1.89 |
48% |
customer service |
12x |
17.39 |
4x |
5.80 |
6x |
8.70 |
6x |
8.70 |
13x |
18.84 |
16x |
23.19 |
12x |
3.91 |
1.92 |
39% |
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9. |
On which days do you use following products:
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Number of participants: 83
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10. |
How many hours per day do you use following products:
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Number of participants: 83
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