1. |
Did you get a pay rise last year?
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Number of participants: 99
66 (66.7%): yes
33 (33.3%): no
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2. |
How often do you use the product XY?
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Number of participants: 97
30 (30.9%): daily
33 (34.0%): weekly
16 (16.5%): monthly
5 (5.2%): yearly
13 (13.4%): never
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3. |
Which cities have you already visited?
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Number of participants: 97
60 (61.9%): New York
44 (45.4%): Paris
35 (36.1%): London
23 (23.7%): Hong Kong
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4. |
Please rank the following brands according to sympathy:
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1 = most likable, 5 = most dislikable |
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Number of participants: 107
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5. |
...or let your participants decide between two poles...
What is more important to you?
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Number of participants: 95
0 = leisure 100 = money
Arithmetic average: 59.33
Mean absolute deviation: 20.76
Standard deviation: 25.63
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6. |
What is more important to you?
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Number of participants: 108
left |
1. column (1) | 2. column (2) | 3. column (3) | 4. column (4) | 5. column (5) | 6. column (6) | 7. column (7) |
right |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
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Ø |
± |
rest |
18x |
17.31 |
13x |
12.50 |
13x |
12.50 |
27x |
25.96 |
13x |
12.50 |
8x |
7.69 |
12x |
11.54 |
sport |
3.73 |
1.90 |
family |
21x |
20.79 |
17x |
16.83 |
23x |
22.77 |
20x |
19.80 |
7x |
6.93 |
3x |
2.97 |
10x |
9.90 |
career |
3.24 |
1.82 |
leisure |
15x |
15.31 |
5x |
5.10 |
9x |
9.18 |
28x |
28.57 |
18x |
18.37 |
9x |
9.18 |
14x |
14.29 |
money |
4.14 |
1.88 |
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7. |
How satisfied are you with the following items?
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Number of participants: 103
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
price |
15x |
15.31 |
18x |
18.37 |
16x |
16.33 |
16x |
16.33 |
14x |
14.29 |
11x |
11.22 |
8x |
3.32 |
1.64 |
quality |
14x |
14.74 |
8x |
8.42 |
18x |
18.95 |
23x |
24.21 |
14x |
14.74 |
10x |
10.53 |
8x |
3.52 |
1.56 |
documentation |
13x |
13.98 |
9x |
9.68 |
14x |
15.05 |
26x |
27.96 |
11x |
11.83 |
8x |
8.60 |
12x |
3.46 |
1.53 |
customer service |
14x |
15.22 |
7x |
7.61 |
22x |
23.91 |
17x |
18.48 |
10x |
10.87 |
13x |
14.13 |
9x |
3.49 |
1.63 |
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8. |
How satisfied are you with the following items and how important are they to you?
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Number of participants: 103
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
w |
price |
17x |
17.35 |
15x |
15.31 |
13x |
13.27 |
17x |
17.35 |
14x |
14.29 |
12x |
12.24 |
10x |
3.36 |
1.70 |
53% |
quality |
14x |
15.05 |
9x |
9.68 |
8x |
8.60 |
24x |
25.81 |
19x |
20.43 |
12x |
12.90 |
7x |
3.71 |
1.64 |
52% |
documentation |
15x |
17.86 |
3x |
3.57 |
9x |
10.71 |
19x |
22.62 |
18x |
21.43 |
13x |
15.48 |
7x |
3.79 |
1.71 |
46% |
customer service |
12x |
14.12 |
5x |
5.88 |
8x |
9.41 |
14x |
16.47 |
20x |
23.53 |
18x |
21.18 |
8x |
4.03 |
1.73 |
44% |
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9. |
On which days do you use following products:
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Number of participants: 106
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10. |
How many hours per day do you use following products:
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Number of participants: 110
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