1. |
Did you get a pay rise last year?
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Number of participants: 103
73 (70.9%): yes
30 (29.1%): no
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2. |
How often do you use the product XY?
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Number of participants: 89
32 (36.0%): daily
29 (32.6%): weekly
17 (19.1%): monthly
7 (7.9%): yearly
4 (4.5%): never
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3. |
Which cities have you already visited?
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Number of participants: 96
60 (62.5%): New York
55 (57.3%): Paris
33 (34.4%): London
18 (18.8%): Hong Kong
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4. |
Please rank the following brands according to sympathy:
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1 = most likable, 5 = most dislikable |
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Number of participants: 97
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5. |
...or let your participants decide between two poles...
What is more important to you?
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Number of participants: 90
0 = leisure 100 = money
Arithmetic average: 56.53
Mean absolute deviation: 21.41
Standard deviation: 26.02
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6. |
What is more important to you?
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Number of participants: 110
left |
1. column (1) | 2. column (2) | 3. column (3) | 4. column (4) | 5. column (5) | 6. column (6) | 7. column (7) |
right |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
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Ø |
± |
rest |
17x |
16.67 |
11x |
10.78 |
17x |
16.67 |
26x |
25.49 |
15x |
14.71 |
5x |
4.90 |
11x |
10.78 |
sport |
3.69 |
1.83 |
family |
16x |
15.53 |
13x |
12.62 |
23x |
22.33 |
24x |
23.30 |
14x |
13.59 |
7x |
6.80 |
6x |
5.83 |
career |
3.50 |
1.69 |
leisure |
10x |
10.42 |
10x |
10.42 |
13x |
13.54 |
26x |
27.08 |
18x |
18.75 |
8x |
8.33 |
11x |
11.46 |
money |
4.04 |
1.75 |
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7. |
How satisfied are you with the following items?
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Number of participants: 107
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
price |
17x |
16.67 |
8x |
7.84 |
17x |
16.67 |
25x |
24.51 |
13x |
12.75 |
12x |
11.76 |
10x |
3.49 |
1.62 |
quality |
10x |
10.64 |
9x |
9.57 |
10x |
10.64 |
26x |
27.66 |
18x |
19.15 |
16x |
17.02 |
5x |
3.91 |
1.57 |
documentation |
10x |
11.11 |
6x |
6.67 |
16x |
17.78 |
19x |
21.11 |
20x |
22.22 |
8x |
8.89 |
11x |
3.72 |
1.50 |
customer service |
12x |
13.33 |
5x |
5.56 |
9x |
10.00 |
20x |
22.22 |
20x |
22.22 |
13x |
14.44 |
11x |
3.89 |
1.63 |
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8. |
How satisfied are you with the following items and how important are they to you?
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Number of participants: 107
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
w |
price |
16x |
17.02 |
6x |
6.38 |
6x |
6.38 |
18x |
19.15 |
13x |
13.83 |
20x |
21.28 |
15x |
3.84 |
1.84 |
44% |
quality |
9x |
10.84 |
8x |
9.64 |
8x |
9.64 |
10x |
12.05 |
18x |
21.69 |
20x |
24.10 |
10x |
4.10 |
1.74 |
43% |
documentation |
9x |
10.84 |
5x |
6.02 |
15x |
18.07 |
9x |
10.84 |
19x |
22.89 |
18x |
21.69 |
8x |
4.04 |
1.67 |
41% |
customer service |
11x |
13.75 |
3x |
3.75 |
4x |
5.00 |
12x |
15.00 |
14x |
17.50 |
24x |
30.00 |
12x |
4.28 |
1.81 |
44% |
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9. |
On which days do you use following products:
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Number of participants: 120
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Mon |
Tue |
Wed |
Thu |
Fri |
Sat |
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∑ |
% |
∑ |
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∑ |
% |
∑ |
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∑ |
% |
∑ |
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Product A |
33x |
27.50 |
37x |
30.83 |
44x |
36.67 |
120x  |
100.00 |
30x |
25.00 |
21x |
17.50 |
Product B |
18x |
15.00 |
35x |
29.17 |
46x |
38.33 |
51x |
42.50 |
28x |
23.33 |
22x |
18.33 |
Product C |
19x |
15.83 |
29x |
24.17 |
34x |
28.33 |
46x |
38.33 |
28x |
23.33 |
22x |
18.33 |
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10. |
How many hours per day do you use following products:
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Number of participants: 51
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