1. |
Did you get a pay rise last year?
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Number of participants: 60
44 (73.3%): yes
16 (26.7%): no
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2. |
How often do you use the product XY?
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Number of participants: 58
20 (34.5%): daily
22 (37.9%): weekly
12 (20.7%): monthly
2 (3.4%): yearly
2 (3.4%): never
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3. |
Which cities have you already visited?
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Number of participants: 62
38 (61.3%): New York
30 (48.4%): Paris
21 (33.9%): London
8 (12.9%): Hong Kong
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4. |
Please rank the following brands according to sympathy:
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1 = most likable, 5 = most dislikable |
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Number of participants: 64
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5. |
...or let your participants decide between two poles...
What is more important to you?
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Number of participants: 58
0 = leisure 100 = money
Arithmetic average: 58.72
Mean absolute deviation: 19.22
Standard deviation: 23.03
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6. |
What is more important to you?
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Number of participants: 70
left |
1. column (1) | 2. column (2) | 3. column (3) | 4. column (4) | 5. column (5) | 6. column (6) | 7. column (7) |
right |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
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Ø |
± |
rest |
7x |
10.61 |
7x |
10.61 |
13x |
19.70 |
20x |
30.30 |
9x |
13.64 |
4x |
6.06 |
6x |
9.09 |
sport |
3.80 |
1.67 |
family |
7x |
11.11 |
13x |
20.63 |
11x |
17.46 |
15x |
23.81 |
12x |
19.05 |
- |
- |
5x |
7.94 |
career |
3.51 |
1.64 |
leisure |
4x |
6.35 |
6x |
9.52 |
2x |
3.17 |
19x |
30.16 |
18x |
28.57 |
9x |
14.29 |
5x |
7.94 |
money |
4.40 |
1.56 |
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7. |
How satisfied are you with the following items?
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Number of participants: 64
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
price |
8x |
13.79 |
8x |
13.79 |
6x |
10.34 |
14x |
24.14 |
12x |
20.69 |
6x |
10.34 |
4x |
3.59 |
1.61 |
quality |
3x |
4.76 |
9x |
14.29 |
6x |
9.52 |
18x |
28.57 |
13x |
20.63 |
9x |
14.29 |
5x |
3.97 |
1.44 |
documentation |
3x |
5.17 |
8x |
13.79 |
8x |
13.79 |
19x |
32.76 |
14x |
24.14 |
3x |
5.17 |
3x |
3.76 |
1.29 |
customer service |
5x |
8.47 |
8x |
13.56 |
13x |
22.03 |
14x |
23.73 |
11x |
18.64 |
5x |
8.47 |
3x |
3.59 |
1.42 |
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8. |
How satisfied are you with the following items and how important are they to you?
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Number of participants: 73
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
w |
price |
2x |
3.23 |
7x |
11.29 |
5x |
8.06 |
8x |
12.90 |
17x |
27.42 |
12x |
19.35 |
11x |
4.31 |
1.49 |
49% |
quality |
- |
- |
4x |
6.35 |
7x |
11.11 |
9x |
14.29 |
22x |
34.92 |
14x |
22.22 |
7x |
4.63 |
1.20 |
48% |
documentation |
- |
- |
- |
- |
- |
- |
- |
- |
73x  |
100.00 |
- |
- |
- |
5.00 |
0.00 |
48% |
customer service |
- |
- |
6x |
9.84 |
5x |
8.20 |
11x |
18.03 |
25x |
40.98 |
12x |
19.67 |
2x |
4.54 |
1.21 |
47% |
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9. |
On which days do you use following products:
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Number of participants: 65
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Mon |
Tue |
Wed |
Thu |
Fri |
Sat |
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∑ |
% |
∑ |
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∑ |
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∑ |
% |
∑ |
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Product A |
24x |
36.92 |
17x |
26.15 |
25x |
38.46 |
19x |
29.23 |
10x |
15.38 |
6x |
9.23 |
Product B |
4x |
6.15 |
24x |
36.92 |
22x |
33.85 |
24x |
36.92 |
9x |
13.85 |
5x |
7.69 |
Product C |
3x |
4.62 |
11x |
16.92 |
30x |
46.15 |
14x |
21.54 |
13x |
20.00 |
10x |
15.38 |
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10. |
How many hours per day do you use following products:
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Number of participants: 37
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