1. |
Did you get a pay rise last year?
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Number of participants: 64
43 (67.2%): yes
21 (32.8%): no
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2. |
How often do you use the product XY?
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Number of participants: 63
23 (36.5%): daily
27 (42.9%): weekly
8 (12.7%): monthly
5 (7.9%): yearly
- (0.0%): never
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3. |
Which cities have you already visited?
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Number of participants: 62
36 (58.1%): New York
34 (54.8%): Paris
22 (35.5%): London
11 (17.7%): Hong Kong
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4. |
Please rank the following brands according to sympathy:
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1 = most likable, 5 = most dislikable |
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Number of participants: 64
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5. |
...or let your participants decide between two poles...
What is more important to you?
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Number of participants: 62
0 = leisure 100 = money
Arithmetic average: 52.76
Mean absolute deviation: 19.95
Standard deviation: 24.97
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6. |
What is more important to you?
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Number of participants: 68
left |
1. column (1) | 2. column (2) | 3. column (3) | 4. column (4) | 5. column (5) | 6. column (6) | 7. column (7) |
right |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
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Ø |
± |
rest |
12x |
19.67 |
10x |
16.39 |
9x |
14.75 |
7x |
11.48 |
11x |
18.03 |
4x |
6.56 |
8x |
13.11 |
sport |
3.64 |
2.03 |
family |
9x |
13.85 |
5x |
7.69 |
17x |
26.15 |
19x |
29.23 |
5x |
7.69 |
5x |
7.69 |
5x |
7.69 |
career |
3.63 |
1.67 |
leisure |
7x |
12.07 |
11x |
18.97 |
5x |
8.62 |
13x |
22.41 |
14x |
24.14 |
3x |
5.17 |
5x |
8.62 |
money |
3.78 |
1.78 |
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7. |
How satisfied are you with the following items?
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Number of participants: 69
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
price |
6x |
9.68 |
12x |
19.35 |
16x |
25.81 |
17x |
27.42 |
5x |
8.06 |
2x |
3.23 |
4x |
3.16 |
1.25 |
quality |
6x |
9.23 |
9x |
13.85 |
21x |
32.31 |
16x |
24.62 |
8x |
12.31 |
2x |
3.08 |
3x |
3.27 |
1.24 |
documentation |
4x |
6.25 |
8x |
12.50 |
22x |
34.38 |
18x |
28.13 |
7x |
10.94 |
4x |
6.25 |
1x |
3.44 |
1.23 |
customer service |
2x |
3.23 |
6x |
9.68 |
17x |
27.42 |
21x |
33.87 |
7x |
11.29 |
6x |
9.68 |
3x |
3.73 |
1.22 |
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8. |
How satisfied are you with the following items and how important are they to you?
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Number of participants: 75
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
w |
price |
7x |
10.77 |
8x |
12.31 |
5x |
7.69 |
30x |
46.15 |
9x |
13.85 |
3x |
4.62 |
3x |
3.56 |
1.34 |
47% |
quality |
2x |
3.13 |
4x |
6.25 |
13x |
20.31 |
29x |
45.31 |
14x |
21.88 |
1x |
1.56 |
1x |
3.83 |
1.01 |
67% |
documentation |
- |
- |
- |
- |
- |
- |
75x  |
100.00 |
- |
- |
- |
- |
- |
4.00 |
0.00 |
55% |
customer service |
1x |
1.67 |
1x |
1.67 |
12x |
20.00 |
29x |
48.33 |
11x |
18.33 |
4x |
6.67 |
2x |
4.03 |
0.95 |
59% |
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9. |
On which days do you use following products:
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Number of participants: 68
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Mon |
Tue |
Wed |
Thu |
Fri |
Sat |
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∑ |
% |
∑ |
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∑ |
% |
∑ |
% |
∑ |
% |
∑ |
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Product A |
22x |
32.35 |
19x |
27.94 |
29x |
42.65 |
9x |
13.24 |
8x |
11.76 |
5x |
7.35 |
Product B |
5x |
7.35 |
26x |
38.24 |
32x |
47.06 |
18x |
26.47 |
6x |
8.82 |
4x |
5.88 |
Product C |
6x |
8.82 |
16x |
23.53 |
31x |
45.59 |
20x |
29.41 |
6x |
8.82 |
9x |
13.24 |
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10. |
How many hours per day do you use following products:
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Number of participants: 42
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