1. |
Did you get a pay rise last year?
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Number of participants: 24
13 (54.2%): yes
11 (45.8%): no
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2. |
How often do you use the product XY?
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Number of participants: 18
4 (22.2%): daily
10 (55.6%): weekly
3 (16.7%): monthly
1 (5.6%): yearly
- (0.0%): never
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3. |
Which cities have you already visited?
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Number of participants: 26
16 (61.5%): New York
14 (53.8%): Paris
8 (30.8%): London
4 (15.4%): Hong Kong
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4. |
Please rank the following brands according to sympathy:
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1 = most likable, 5 = most dislikable |
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Number of participants: 31
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1. | 2. | 3. | 4. | 5. |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
Ø |
± |
Google |
6x |
19.35 |
6x |
19.35 |
2x |
6.45 |
11x |
35.48 |
6x |
19.35 |
3.16 |
1.46 |
Apple |
8x |
25.81 |
6x |
19.35 |
8x |
25.81 |
4x |
12.90 |
5x |
16.13 |
2.74 |
1.41 |
Amazon |
5x |
16.13 |
8x |
25.81 |
6x |
19.35 |
5x |
16.13 |
7x |
22.58 |
3.03 |
1.43 |
Samsung |
8x |
25.81 |
4x |
12.90 |
12x |
38.71 |
4x |
12.90 |
3x |
9.68 |
2.68 |
1.28 |
Microsoft |
4x |
12.90 |
7x |
22.58 |
3x |
9.68 |
7x |
22.58 |
10x |
32.26 |
3.39 |
1.48 |
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5. |
...or let your participants decide between two poles...
What is more important to you?
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Number of participants: 25
0 = leisure 100 = money
Arithmetic average: 53.44
Mean absolute deviation: 20.80
Standard deviation: 26.17
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6. |
What is more important to you?
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Number of participants: 29
left |
1. column (1) | 2. column (2) | 3. column (3) | 4. column (4) | 5. column (5) | 6. column (6) | 7. column (7) |
right |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
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Ø |
± |
rest |
7x |
24.14 |
6x |
20.69 |
3x |
10.34 |
5x |
17.24 |
2x |
6.90 |
5x |
17.24 |
1x |
3.45 |
sport |
3.28 |
1.94 |
family |
6x |
24.00 |
5x |
20.00 |
3x |
12.00 |
4x |
16.00 |
4x |
16.00 |
2x |
8.00 |
1x |
4.00 |
career |
3.20 |
1.85 |
leisure |
2x |
8.00 |
2x |
8.00 |
3x |
12.00 |
10x |
40.00 |
4x |
16.00 |
1x |
4.00 |
3x |
12.00 |
money |
4.08 |
1.63 |
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7. |
How satisfied are you with the following items?
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Number of participants: 29
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
price |
11x |
42.31 |
4x |
15.38 |
2x |
7.69 |
3x |
11.54 |
4x |
15.38 |
1x |
3.85 |
1x |
2.52 |
1.71 |
quality |
2x |
7.41 |
9x |
33.33 |
6x |
22.22 |
4x |
14.81 |
3x |
11.11 |
1x |
3.70 |
2x |
3.00 |
1.32 |
documentation |
2x |
8.00 |
6x |
24.00 |
6x |
24.00 |
6x |
24.00 |
4x |
16.00 |
- |
- |
1x |
3.17 |
1.24 |
customer service |
3x |
13.04 |
4x |
17.39 |
7x |
30.43 |
3x |
13.04 |
1x |
4.35 |
3x |
13.04 |
2x |
3.19 |
1.57 |
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8. |
How satisfied are you with the following items and how important are they to you?
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Number of participants: 34
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
w |
price |
3x |
12.00 |
8x |
32.00 |
1x |
4.00 |
4x |
16.00 |
5x |
20.00 |
2x |
8.00 |
2x |
3.26 |
1.66 |
50% |
quality |
- |
- |
9x |
31.03 |
7x |
24.14 |
3x |
10.34 |
3x |
10.34 |
5x |
17.24 |
2x |
3.56 |
1.53 |
50% |
documentation |
- |
- |
34x  |
100.00 |
- |
- |
- |
- |
- |
- |
- |
- |
- |
2.00 |
0.00 |
45% |
customer service |
3x |
12.00 |
10x |
40.00 |
2x |
8.00 |
2x |
8.00 |
2x |
8.00 |
2x |
8.00 |
4x |
2.81 |
1.57 |
47% |
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9. |
On which days do you use following products:
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Number of participants: 26
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Mon |
Tue |
Wed |
Thu |
Fri |
Sat |
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∑ |
% |
∑ |
% |
∑ |
% |
∑ |
% |
∑ |
% |
∑ |
% |
Product A |
12x |
46.15 |
11x |
42.31 |
5x |
19.23 |
5x |
19.23 |
1x |
3.85 |
2x |
7.69 |
Product B |
6x |
23.08 |
8x |
30.77 |
12x |
46.15 |
4x |
15.38 |
1x |
3.85 |
1x |
3.85 |
Product C |
5x |
19.23 |
7x |
26.92 |
4x |
15.38 |
12x |
46.15 |
6x |
23.08 |
2x |
7.69 |
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10. |
How many hours per day do you use following products:
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Number of participants: 14
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