1. |
Did you get a pay rise last year?
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Number of participants: 37
20 (54.1%): yes
17 (45.9%): no
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2. |
How often do you use the product XY?
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Number of participants: 29
12 (41.4%): daily
8 (27.6%): weekly
1 (3.4%): monthly
- (0.0%): yearly
8 (27.6%): never
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3. |
Which cities have you already visited?
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Number of participants: 34
24 (70.6%): New York
14 (41.2%): Paris
18 (52.9%): London
13 (38.2%): Hong Kong
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4. |
Please rank the following brands according to sympathy:
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1 = most likable, 5 = most dislikable |
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Number of participants: 30
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1. | 2. | 3. | 4. | 5. |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
Ø |
± |
Google |
8x |
26.67 |
7x |
23.33 |
5x |
16.67 |
3x |
10.00 |
7x |
23.33 |
2.80 |
1.54 |
Apple |
6x |
20.00 |
5x |
16.67 |
9x |
30.00 |
4x |
13.33 |
6x |
20.00 |
2.97 |
1.40 |
Amazon |
8x |
26.67 |
9x |
30.00 |
4x |
13.33 |
4x |
13.33 |
5x |
16.67 |
2.63 |
1.45 |
Samsung |
5x |
16.67 |
4x |
13.33 |
5x |
16.67 |
9x |
30.00 |
7x |
23.33 |
3.30 |
1.42 |
Microsoft |
6x |
20.00 |
4x |
13.33 |
7x |
23.33 |
9x |
30.00 |
4x |
13.33 |
3.03 |
1.35 |
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5. |
...or let your participants decide between two poles...
What is more important to you?
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Number of participants: 25
0 = leisure 100 = money
Arithmetic average: 58.92
Mean absolute deviation: 24.74
Standard deviation: 30.86
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6. |
What is more important to you?
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Number of participants: 36
left |
1. column (1) | 2. column (2) | 3. column (3) | 4. column (4) | 5. column (5) | 6. column (6) | 7. column (7) |
right |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
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Ø |
± |
rest |
21x |
58.33 |
3x |
8.33 |
1x |
2.78 |
5x |
13.89 |
1x |
2.78 |
2x |
5.56 |
3x |
8.33 |
sport |
2.44 |
2.08 |
family |
16x |
44.44 |
3x |
8.33 |
4x |
11.11 |
8x |
22.22 |
- |
- |
1x |
2.78 |
4x |
11.11 |
career |
2.78 |
2.04 |
leisure |
14x |
38.89 |
2x |
5.56 |
2x |
5.56 |
4x |
11.11 |
1x |
2.78 |
6x |
16.67 |
7x |
19.44 |
money |
3.61 |
2.50 |
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7. |
How satisfied are you with the following items?
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Number of participants: 36
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
price |
22x |
62.86 |
4x |
11.43 |
2x |
5.71 |
2x |
5.71 |
2x |
5.71 |
- |
- |
3x |
1.69 |
1.23 |
quality |
21x |
60.00 |
2x |
5.71 |
4x |
11.43 |
1x |
2.86 |
1x |
2.86 |
2x |
5.71 |
4x |
1.87 |
1.52 |
documentation |
18x |
51.43 |
4x |
11.43 |
1x |
2.86 |
2x |
5.71 |
5x |
14.29 |
- |
- |
5x |
2.07 |
1.57 |
customer service |
18x |
54.55 |
- |
- |
3x |
9.09 |
2x |
6.06 |
2x |
6.06 |
3x |
9.09 |
5x |
2.25 |
1.86 |
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8. |
How satisfied are you with the following items and how important are they to you?
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Number of participants: 39
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
w |
price |
27x |
72.97 |
4x |
10.81 |
4x |
10.81 |
- |
- |
1x |
2.70 |
- |
- |
1x |
1.44 |
0.91 |
42% |
quality |
39x  |
100.00 |
- |
- |
- |
- |
- |
- |
- |
- |
- |
- |
- |
1.00 |
0.00 |
41% |
documentation |
30x |
85.71 |
- |
- |
1x |
2.86 |
2x |
5.71 |
- |
- |
2x |
5.71 |
- |
1.51 |
1.36 |
30% |
customer service |
29x |
80.56 |
2x |
5.56 |
3x |
8.33 |
1x |
2.78 |
1x |
2.78 |
- |
- |
- |
1.42 |
0.97 |
33% |
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9. |
On which days do you use following products:
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Number of participants: 36
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10. |
How many hours per day do you use following products:
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Number of participants: 20
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