1. |
Did you get a pay rise last year?
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Number of participants: 43
30 (69.8%): yes
13 (30.2%): no
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2. |
How often do you use the product XY?
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Number of participants: 39
18 (46.2%): daily
7 (17.9%): weekly
7 (17.9%): monthly
- (0.0%): yearly
7 (17.9%): never
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3. |
Which cities have you already visited?
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Number of participants: 39
30 (76.9%): New York
17 (43.6%): Paris
8 (20.5%): London
6 (15.4%): Hong Kong
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4. |
Please rank the following brands according to sympathy:
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1 = most likable, 5 = most dislikable |
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Number of participants: 43
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1. | 2. | 3. | 4. | 5. |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
Ø |
± |
Google |
11x |
25.58 |
7x |
16.28 |
9x |
20.93 |
5x |
11.63 |
11x |
25.58 |
2.95 |
1.54 |
Apple |
8x |
18.60 |
10x |
23.26 |
9x |
20.93 |
6x |
13.95 |
10x |
23.26 |
3.00 |
1.45 |
Amazon |
6x |
14.29 |
10x |
23.81 |
6x |
14.29 |
14x |
33.33 |
6x |
14.29 |
3.10 |
1.32 |
Samsung |
10x |
23.81 |
10x |
23.81 |
9x |
21.43 |
5x |
11.90 |
8x |
19.05 |
2.79 |
1.44 |
Microsoft |
7x |
16.28 |
6x |
13.95 |
11x |
25.58 |
12x |
27.91 |
7x |
16.28 |
3.14 |
1.32 |
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5. |
...or let your participants decide between two poles...
What is more important to you?
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Number of participants: 36
0 = leisure 100 = money
Arithmetic average: 52.31
Mean absolute deviation: 17.92
Standard deviation: 23.01
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6. |
What is more important to you?
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Number of participants: 43
left |
1. column (1) | 2. column (2) | 3. column (3) | 4. column (4) | 5. column (5) | 6. column (6) | 7. column (7) |
right |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
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Ø |
± |
rest |
6x |
14.29 |
5x |
11.90 |
4x |
9.52 |
13x |
30.95 |
6x |
14.29 |
5x |
11.90 |
3x |
7.14 |
sport |
3.83 |
1.78 |
family |
3x |
8.33 |
5x |
13.89 |
4x |
11.11 |
15x |
41.67 |
5x |
13.89 |
2x |
5.56 |
2x |
5.56 |
career |
3.78 |
1.51 |
leisure |
3x |
8.11 |
4x |
10.81 |
3x |
8.11 |
13x |
35.14 |
6x |
16.22 |
6x |
16.22 |
2x |
5.41 |
money |
4.11 |
1.61 |
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7. |
How satisfied are you with the following items?
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Number of participants: 43
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
price |
5x |
12.82 |
3x |
7.69 |
4x |
10.26 |
6x |
15.38 |
6x |
15.38 |
1x |
2.56 |
14x |
3.32 |
1.57 |
quality |
2x |
5.13 |
6x |
15.38 |
2x |
5.13 |
6x |
15.38 |
7x |
17.95 |
5x |
12.82 |
11x |
3.89 |
1.62 |
documentation |
1x |
2.63 |
2x |
5.26 |
7x |
18.42 |
8x |
21.05 |
5x |
13.16 |
4x |
10.53 |
11x |
3.96 |
1.32 |
customer service |
2x |
5.26 |
2x |
5.26 |
6x |
15.79 |
9x |
23.68 |
3x |
7.89 |
4x |
10.53 |
12x |
3.81 |
1.41 |
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8. |
How satisfied are you with the following items and how important are they to you?
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Number of participants: 50
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
w |
price |
2x |
5.26 |
- |
- |
1x |
2.63 |
3x |
7.89 |
4x |
10.53 |
3x |
7.89 |
25x |
4.23 |
1.69 |
54% |
quality |
- |
- |
- |
- |
- |
- |
- |
- |
- |
- |
- |
- |
50x  |
- |
- |
- |
documentation |
2x |
5.41 |
2x |
5.41 |
2x |
5.41 |
1x |
2.70 |
7x |
18.92 |
2x |
5.41 |
21x |
3.94 |
1.69 |
63% |
customer service |
- |
- |
1x |
2.86 |
1x |
2.86 |
2x |
5.71 |
3x |
8.57 |
2x |
5.71 |
26x |
4.44 |
1.33 |
67% |
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9. |
On which days do you use following products:
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Number of participants: 36
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Mon |
Tue |
Wed |
Thu |
Fri |
Sat |
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∑ |
% |
∑ |
% |
∑ |
% |
∑ |
% |
∑ |
% |
∑ |
% |
Product A |
11x |
30.56 |
10x |
27.78 |
13x |
36.11 |
10x |
27.78 |
8x |
22.22 |
3x |
8.33 |
Product B |
5x |
13.89 |
10x |
27.78 |
12x |
33.33 |
12x |
33.33 |
6x |
16.67 |
6x |
16.67 |
Product C |
4x |
11.11 |
2x |
5.56 |
10x |
27.78 |
8x |
22.22 |
6x |
16.67 |
4x |
11.11 |
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10. |
How many hours per day do you use following products:
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Number of participants: 24
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