1. |
Did you get a pay rise last year?
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Number of participants: 91
61 (67.0%): yes
30 (33.0%): no
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2. |
How often do you use the product XY?
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Number of participants: 85
32 (37.6%): daily
34 (40.0%): weekly
13 (15.3%): monthly
2 (2.4%): yearly
4 (4.7%): never
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3. |
Which cities have you already visited?
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Number of participants: 88
52 (59.1%): New York
43 (48.9%): Paris
34 (38.6%): London
16 (18.2%): Hong Kong
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4. |
Please rank the following brands according to sympathy:
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1 = most likable, 5 = most dislikable |
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Number of participants: 94
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5. |
...or let your participants decide between two poles...
What is more important to you?
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Number of participants: 85
0 = leisure 100 = money
Arithmetic average: 52.73
Mean absolute deviation: 20.04
Standard deviation: 24.92
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6. |
What is more important to you?
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Number of participants: 95
left |
1. column (1) | 2. column (2) | 3. column (3) | 4. column (4) | 5. column (5) | 6. column (6) | 7. column (7) |
right |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
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Ø |
± |
rest |
6x |
6.67 |
5x |
5.56 |
14x |
15.56 |
27x |
30.00 |
16x |
17.78 |
5x |
5.56 |
17x |
18.89 |
sport |
4.39 |
1.72 |
family |
10x |
11.63 |
6x |
6.98 |
19x |
22.09 |
23x |
26.74 |
14x |
16.28 |
9x |
10.47 |
5x |
5.81 |
career |
3.84 |
1.63 |
leisure |
3x |
3.75 |
7x |
8.75 |
8x |
10.00 |
31x |
38.75 |
19x |
23.75 |
7x |
8.75 |
5x |
6.25 |
money |
4.21 |
1.38 |
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7. |
How satisfied are you with the following items?
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Number of participants: 102
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
price |
9x |
9.28 |
20x |
20.62 |
16x |
16.49 |
26x |
26.80 |
14x |
14.43 |
10x |
10.31 |
2x |
3.48 |
1.48 |
quality |
4x |
4.21 |
6x |
6.32 |
21x |
22.11 |
38x |
40.00 |
15x |
15.79 |
8x |
8.42 |
3x |
3.85 |
1.18 |
documentation |
- |
- |
- |
- |
- |
- |
102x  |
100.00 |
- |
- |
- |
- |
- |
4.00 |
0.00 |
customer service |
1x |
1.12 |
7x |
7.87 |
25x |
28.09 |
32x |
35.96 |
15x |
16.85 |
5x |
5.62 |
4x |
3.80 |
1.06 |
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8. |
How satisfied are you with the following items and how important are they to you?
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Number of participants: 89
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
w |
price |
9x |
11.39 |
9x |
11.39 |
11x |
13.92 |
16x |
20.25 |
15x |
18.99 |
8x |
10.13 |
11x |
3.63 |
1.57 |
58% |
quality |
2x |
2.63 |
8x |
10.53 |
9x |
11.84 |
22x |
28.95 |
16x |
21.05 |
11x |
14.47 |
8x |
4.10 |
1.33 |
57% |
documentation |
2x |
2.90 |
6x |
8.70 |
10x |
14.49 |
18x |
26.09 |
19x |
27.54 |
8x |
11.59 |
6x |
4.11 |
1.28 |
65% |
customer service |
4x |
5.97 |
6x |
8.96 |
8x |
11.94 |
13x |
19.40 |
21x |
31.34 |
12x |
17.91 |
3x |
4.20 |
1.46 |
59% |
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9. |
On which days do you use following products:
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Number of participants: 77
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Mon |
Tue |
Wed |
Thu |
Fri |
Sat |
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∑ |
% |
∑ |
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∑ |
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∑ |
% |
∑ |
% |
∑ |
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Product A |
25x |
32.47 |
18x |
23.38 |
30x |
38.96 |
19x |
24.68 |
6x |
7.79 |
3x |
3.90 |
Product B |
5x |
6.49 |
27x |
35.06 |
30x |
38.96 |
20x |
25.97 |
8x |
10.39 |
- |
- |
Product C |
3x |
3.90 |
17x |
22.08 |
20x |
25.97 |
23x |
29.87 |
9x |
11.69 |
12x |
15.58 |
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10. |
How many hours per day do you use following products:
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Number of participants: 52
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