1. |
Did you get a pay rise last year?
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Number of participants: 47
29 (61.7%): yes
18 (38.3%): no
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2. |
How often do you use the product XY?
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Number of participants: 45
16 (35.6%): daily
17 (37.8%): weekly
6 (13.3%): monthly
4 (8.9%): yearly
2 (4.4%): never
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3. |
Which cities have you already visited?
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Number of participants: 44
34 (77.3%): New York
19 (43.2%): Paris
13 (29.5%): London
5 (11.4%): Hong Kong
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4. |
Please rank the following brands according to sympathy:
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1 = most likable, 5 = most dislikable |
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Number of participants: 45
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1. | 2. | 3. | 4. | 5. |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
Ø |
± |
Google |
6x |
13.33 |
5x |
11.11 |
9x |
20.00 |
16x |
35.56 |
9x |
20.00 |
3.38 |
1.30 |
Apple |
7x |
15.56 |
11x |
24.44 |
9x |
20.00 |
5x |
11.11 |
13x |
28.89 |
3.13 |
1.47 |
Amazon |
11x |
24.44 |
13x |
28.89 |
7x |
15.56 |
9x |
20.00 |
5x |
11.11 |
2.64 |
1.35 |
Samsung |
11x |
24.44 |
9x |
20.00 |
11x |
24.44 |
6x |
13.33 |
8x |
17.78 |
2.80 |
1.42 |
Microsoft |
10x |
22.22 |
7x |
15.56 |
9x |
20.00 |
9x |
20.00 |
10x |
22.22 |
3.04 |
1.48 |
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5. |
...or let your participants decide between two poles...
What is more important to you?
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Number of participants: 42
0 = leisure 100 = money
Arithmetic average: 56.12
Mean absolute deviation: 24.59
Standard deviation: 28.59
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6. |
What is more important to you?
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Number of participants: 50
left |
1. column (1) | 2. column (2) | 3. column (3) | 4. column (4) | 5. column (5) | 6. column (6) | 7. column (7) |
right |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
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Ø |
± |
rest |
7x |
14.29 |
4x |
8.16 |
7x |
14.29 |
11x |
22.45 |
6x |
12.24 |
8x |
16.33 |
6x |
12.24 |
sport |
4.08 |
1.92 |
family |
9x |
18.37 |
11x |
22.45 |
4x |
8.16 |
12x |
24.49 |
6x |
12.24 |
3x |
6.12 |
4x |
8.16 |
career |
3.41 |
1.86 |
leisure |
6x |
12.50 |
5x |
10.42 |
4x |
8.33 |
5x |
10.42 |
14x |
29.17 |
7x |
14.58 |
7x |
14.58 |
money |
4.35 |
1.94 |
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7. |
How satisfied are you with the following items?
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Number of participants: 54
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
price |
13x |
25.49 |
14x |
27.45 |
6x |
11.76 |
4x |
7.84 |
5x |
9.80 |
5x |
9.80 |
4x |
2.77 |
1.70 |
quality |
5x |
9.43 |
19x |
35.85 |
14x |
26.42 |
7x |
13.21 |
1x |
1.89 |
4x |
7.55 |
3x |
2.84 |
1.31 |
documentation |
- |
- |
54x  |
100.00 |
- |
- |
- |
- |
- |
- |
- |
- |
- |
2.00 |
0.00 |
customer service |
2x |
4.00 |
21x |
42.00 |
7x |
14.00 |
10x |
20.00 |
4x |
8.00 |
1x |
2.00 |
5x |
2.91 |
1.20 |
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8. |
How satisfied are you with the following items and how important are they to you?
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Number of participants: 48
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
w |
price |
6x |
13.64 |
12x |
27.27 |
6x |
13.64 |
7x |
15.91 |
3x |
6.82 |
7x |
15.91 |
3x |
3.24 |
1.70 |
55% |
quality |
4x |
9.30 |
8x |
18.60 |
7x |
16.28 |
12x |
27.91 |
8x |
18.60 |
2x |
4.65 |
2x |
3.44 |
1.40 |
49% |
documentation |
4x |
10.26 |
6x |
15.38 |
7x |
17.95 |
8x |
20.51 |
8x |
20.51 |
4x |
10.26 |
2x |
3.59 |
1.54 |
42% |
customer service |
4x |
9.76 |
4x |
9.76 |
8x |
19.51 |
7x |
17.07 |
5x |
12.20 |
4x |
9.76 |
9x |
3.53 |
1.54 |
33% |
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9. |
On which days do you use following products:
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Number of participants: 46
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Mon |
Tue |
Wed |
Thu |
Fri |
Sat |
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∑ |
% |
∑ |
% |
∑ |
% |
∑ |
% |
∑ |
% |
∑ |
% |
Product A |
18x |
39.13 |
19x |
41.30 |
13x |
28.26 |
6x |
13.04 |
9x |
19.57 |
3x |
6.52 |
Product B |
5x |
10.87 |
19x |
41.30 |
17x |
36.96 |
13x |
28.26 |
3x |
6.52 |
7x |
15.22 |
Product C |
7x |
15.22 |
10x |
21.74 |
17x |
36.96 |
15x |
32.61 |
3x |
6.52 |
6x |
13.04 |
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10. |
How many hours per day do you use following products:
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Number of participants: 25
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