1. |
Did you get a pay rise last year?
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Number of participants: 83
56 (67.5%): yes
27 (32.5%): no
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2. |
How often do you use the product XY?
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Number of participants: 78
24 (30.8%): daily
32 (41.0%): weekly
14 (17.9%): monthly
5 (6.4%): yearly
3 (3.8%): never
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3. |
Which cities have you already visited?
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Number of participants: 77
52 (67.5%): New York
41 (53.2%): Paris
31 (40.3%): London
8 (10.4%): Hong Kong
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4. |
Please rank the following brands according to sympathy:
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1 = most likable, 5 = most dislikable |
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Number of participants: 79
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5. |
...or let your participants decide between two poles...
What is more important to you?
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Number of participants: 70
0 = leisure 100 = money
Arithmetic average: 47.61
Mean absolute deviation: 22.17
Standard deviation: 26.78
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6. |
What is more important to you?
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Number of participants: 82
left |
1. column (1) | 2. column (2) | 3. column (3) | 4. column (4) | 5. column (5) | 6. column (6) | 7. column (7) |
right |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
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Ø |
± |
rest |
14x |
17.72 |
11x |
13.92 |
9x |
11.39 |
20x |
25.32 |
8x |
10.13 |
10x |
12.66 |
7x |
8.86 |
sport |
3.70 |
1.90 |
family |
10x |
13.33 |
6x |
8.00 |
20x |
26.67 |
19x |
25.33 |
10x |
13.33 |
5x |
6.67 |
5x |
6.67 |
career |
3.64 |
1.64 |
leisure |
6x |
8.57 |
5x |
7.14 |
6x |
8.57 |
25x |
35.71 |
13x |
18.57 |
9x |
12.86 |
6x |
8.57 |
money |
4.21 |
1.61 |
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7. |
How satisfied are you with the following items?
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Number of participants: 87
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
price |
12x |
15.00 |
16x |
20.00 |
21x |
26.25 |
13x |
16.25 |
9x |
11.25 |
4x |
5.00 |
5x |
3.04 |
1.42 |
quality |
- |
- |
- |
- |
87x  |
100.00 |
- |
- |
- |
- |
- |
- |
- |
3.00 |
0.00 |
documentation |
1x |
1.49 |
14x |
20.90 |
23x |
34.33 |
21x |
31.34 |
3x |
4.48 |
2x |
2.99 |
3x |
3.27 |
1.01 |
customer service |
3x |
4.11 |
8x |
10.96 |
28x |
38.36 |
15x |
20.55 |
11x |
15.07 |
3x |
4.11 |
5x |
3.47 |
1.17 |
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8. |
How satisfied are you with the following items and how important are they to you?
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Number of participants: 72
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unsatisfied (1) | -- (2) | - (3) | + (4) | ++ (5) | very satisfied (6) |
can't say (0) |
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∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % | ∑ | % |
∑ |
Ø |
± |
w |
price |
8x |
12.31 |
10x |
15.38 |
16x |
24.62 |
10x |
15.38 |
9x |
13.85 |
6x |
9.23 |
6x |
3.34 |
1.53 |
59% |
quality |
4x |
6.15 |
7x |
10.77 |
15x |
23.08 |
17x |
26.15 |
13x |
20.00 |
7x |
10.77 |
2x |
3.78 |
1.37 |
52% |
documentation |
2x |
3.45 |
6x |
10.34 |
13x |
22.41 |
21x |
36.21 |
6x |
10.34 |
5x |
8.62 |
5x |
3.72 |
1.21 |
56% |
customer service |
4x |
6.78 |
4x |
6.78 |
10x |
16.95 |
13x |
22.03 |
11x |
18.64 |
10x |
16.95 |
7x |
4.02 |
1.49 |
51% |
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9. |
On which days do you use following products:
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Number of participants: 69
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Mon |
Tue |
Wed |
Thu |
Fri |
Sat |
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∑ |
% |
∑ |
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∑ |
% |
∑ |
% |
∑ |
% |
∑ |
% |
Product A |
22x |
31.88 |
24x |
34.78 |
24x |
34.78 |
10x |
14.49 |
10x |
14.49 |
7x |
10.14 |
Product B |
6x |
8.70 |
30x |
43.48 |
22x |
31.88 |
14x |
20.29 |
7x |
10.14 |
8x |
11.59 |
Product C |
10x |
14.49 |
22x |
31.88 |
18x |
26.09 |
18x |
26.09 |
6x |
8.70 |
7x |
10.14 |
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10. |
How many hours per day do you use following products:
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Number of participants: 39
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